White Claw Ruby Grapefruit Hard Seltzer 6-Pack

About White Claw

Hard seltzers have been around for a while, but it wasn’t until the summer of 2019 that they truly exploded. The canned, ready-to-drink alcoholic beverage is low in calories and refreshingly light with the alcohol volume usually around 5% ABV. Most often it is made by fermenting cane sugar or malted barley, yet several new variants are based on wine, fermented fruit, and neutral spirit.

White Claw Hard Seltzer was launched in 2016 by the Mark Anthony Group and it took America by storm ― more than half of all hard seltzer sold in the US in 2019 was White Claw, eventually leading to a brief shortage. Anthony von Mandl’s company saw exponential growth following the success of the hard seltzer, as the low-calory and low-sugar 5% ABV drink kept growing in popularity year after year. There are a whopping 11 flavors of White Claw Hard Seltzer to choose from today, together with 4 Hard Seltzer Iced Teas and a pair of White Claw Hard Seltzer Surge variants that bump up the ABV to 8% and come in larger cans.